If you’ve been thinking of upgrading to an annual subscription, you can get 10% off and enjoy a whole year of service at old prices. So, here’s the deal you might want to take advantage of. And, as you’re already a customer of ours, I wanted to make sure that our price increase is as fair as possible. You can see the new plans and pricing here. In 2021 our prices are increasing by a minimum of 10% as of. Feel free to reach out at any time with your feedback or questions.Ĭopy to clipboard Template #5: Special dealĭespite the world’s current situation, 2020 was a great year for us and I’m happy to let you know that we’re growing our team size, as well as focusing on developing a host of new features that have been long-awaited by our customers. That said, we’ll be emailing you Friday with new pricing details and a special offer for your current plan.Īs always, we’re happy to hear how you are enjoying our tool and how you would make it even better. This small increase will let us hire new talent and bring even more features/tools to help you supercharge your faster. To make sure we continue offering the best service we can, we will be increasing our pricing by a minimum of 10%. One of the most-requested and long-awaited features is set for release next month! Yes, we’re finally launching – a better way to. They will be available to all users on all paid plans. We’ll be introducing 5 new integrations by, including integrations with, and. So I wanted to share what we’ve got planned for the first half of 2021! Ours sure is … is turning years old this year and we’re scaling our team to accelerate innovation. Hopefully your holiday season is off to a great start. Thank you so much for being our customer. įeel free to reach out at any time if you have any questions or concerns.Ĭopy to clipboard Template #3: Loyal customers For the next, you can use for its standard rate. If you need some time to decide whether you want to commit to the new pricing plan, you have the chance to do so. It also means that will have even more perks for, such as: To make this happen, we are increasing the subscription fees by 10%. We want to make sure that is always as useful and efficient as possible for our customers – that’s why introducing and is our first priority at the moment. We had to review our pricing strategy due to. I am writing to let you know that there are some pricing changes coming into effect soon. Thank you for choosing and for your trust in. If you sound too apologetic when announcing your price increase, you are undermining your product’s value.Īdobe price increase announcement 7 Price increase email templates for B2B Template #1: Quick announcement Avoid sounding apologetic: As a business, you have every right to raise your prices every once in a while, whenever you have a good reason for doing so.giving them an opportunity to upgrade to an annual plan for the old price until a certain time. Let them take advantage of the current prices: Turn negative news into a revenue boost before the actual price increase by offering perks to your existing customers – e.g.Focus on the value your customers are going to receive after the price increase – such as adding new essential product features they have been requesting, improving the service performance, ensuring better customer support, etc. Explain the value your customers will be getting: If applicable, you can turn a price increase message into a product upgrade email.Communicate the reason(s) behind the price increase: Whether it’s higher operating costs or the need to enhance your product/ service – make it clear for customers that you are not chasing profits, but are merely responding to the changing market environment.Ensure your customers have some time to adjust to the new offer, re-assess their budget, or research the market for alternatives. Inform customers in advance: Communicate the price increase as soon as you make the decision and before the new prices go into effect.Netflix price increase announcement How to notify customers about price increases Below are some of the best practices along with 7 price increase email templates you can use when breaking the news to your customers. The way you inform your users about an increase in your product or service price can have an impact on whether they choose to stay loyal to your brand or start looking for lower-cost alternatives. Getting through a price increase without losing current customers is especially a challenge for most B2B business. Price increases are an inevitable part of every business’s growth, in both B2C and B2B sectors.
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